Issue ? 44. June 2014

ALBA Countries' Public Diplomacy Facing the Challenges of Clobalization

MA, postgraduate student, Faculty of History, Lomonosov Moscow State University, Moscow, Russian Federation.
E-mail: vinogradovacatherine7@gmail.com

Public diplomacy of ALBA countries is aimed at strengthening the socio-economic cooperation between the members of the integration association , as well as the expansion of cultural and educational programs for independent political course of ALBA countries on the international level.

Creating cultural and civilizational unity for the peoples living on the territory of the ALBA, is one of the goals of public diplomacy of ALBA.

The regional integration institutions within the association work to expand the field of informational policy, by creating and developing of informational portals of various organizations of ALBA.

The purpose of this article is to analyze the methods of public diplomacy ALBA uses to form the image integration association on the international level.

Keywords

ALBA, strategic communications, public diplomacy, digital diplomacy, electronic portals, information policy, TeleSuR, bolivarian circles, intercultural communication, social networking, image.