Issue ? 49. April 2015

Internet Technologies as a Factor of Increasing the Efficiency of Political Parties

Graduate student, lecturer, Russian Presidential Academy of National Economy and Public Administration under the President of the Russian Federation — Oryol branch, Oryol, Russian Federation.
E-mail: andrew3333@yandex.ru

The author addresses the notion of “efficiency of political parties”, exploring opportunities provided by modern information technologies. The author argues that Internet technologies can be viewed as a factor that increases the effectiveness of political parties. Internet technologies provide new opportunities for communication, political mobilization and fundraising. The article also analyzes the problem of transformation of a political party under the influence of Internet technologies. The author concludes that the role of Internet technologies in Russian politics is increasing, while at the same time Russian parties face competition from new collective forms of political activity on the Internet.

Keywords

Internet technologies, Internet, political parties, political communication, network parties, virtual parties, cyber parties, information technology, Internet fundraising.