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Country Report - Russia

Total Edition


Partner Report

Introduction

The trendence Graduate Barometer 2010 - Total Edition
Welcome to the trendence Graduate Barometer 2010.

First of all we would like to thank you for your participation in the trendence Graduate Barometer 2010. Through cooperation with institutions like yours, this year has been our most successful yet, with 220 000 students taking part in the survey: about 25 000 participants more than we had in the previous survey.

Over the years, trendence has become Europe's leading research institute conducting online student surveys. The results of these surveys are used by employers and universities to learn more about students, making our data an important bridge between higher education and the labour market. We look forward to many more years of cooperation with your institution.

We hope you find this report interesting and useful, and welcome any comments or requests you may have.

Yours sincerely

Ulrike Heyne Research Manager - Europe

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The trendence Graduate Barometer 2010 - Total Edition © trendence 2010


Contents

Partner Report

Contents
Introduction ......................................................................................................................................................................................2 Contents ............................................................................................................................................................................................3 About the Survey ...............................................................................................................................................................................4 Europe-wide participation in the trendence Graduate Barometer 2010 ..........................................................................................5 Sample groups ...................................................................................................................................................................................6

Chapter I: Education and university evaluation .............................................................................. 7
Important factors when choosing a university course ..............................................................................................................8 Evaluation of university performance .......................................................................................................................................9 Evaluation of university performance - overall satisfaction in Europe ....................................................................................10 Views on university course and university careers fair ...........................................................................................................11 Interest in studying a masters course abroad .........................................................................................................................12 Desired masters course destination ........................................................................................................................................13 Students wanting to study a masters course in Russia............................................................................................................14

Chapter II: Career .......................................................................................................................... 15
Opinions - future career ..........................................................................................................................................................16 Job application process ...........................................................................................................................................................17 Estimated timeframe to find first position (months)...........................................................................................................17 Estimated number of applications to find first position ......................................................................................................18 Expectations of first position ...................................................................................................................................................19 Expected gross annual salary ..............................................................................................................................................19 Desired weekly working hour and desired time in first position .........................................................................................20 Mobility ...................................................................................................................................................................................21

Chapter III: Employer attractiveness ............................................................................................. 22
Employer attractiveness(Business and Engineering) ...............................................................................................................23

Chapter IV: The students............................................................................................................... 24
Student sample profile ............................................................................................................................................................25 Age ......................................................................................................................................................................................25 Gender .................................................................................................................................................................................25 Subject .................................................................................................................................................................................26 Expected length of higher education and academic achievement .....................................................................................27 Experience and highly advanced English language skills .........................................................................................................28 English language skills (according to students) ...................................................................................................................29 Opinions - student fees ...........................................................................................................................................................30 About trendence .............................................................................................................................................................................31

The trendence Graduate Barometer 2010 - Total Edition© trendence 2010

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Partner Report

About the Survey

About the Survey
trendence Graduate Barometer has grown to be the largest survey on career, education and employer topics in Europe. More than 850 institutions in 24 countries took part and about 220 000 students answered the survey. The survey was conducted in the following countries: Austria, Belgium, Czech Republic, Denmark, Finland, France, Germany, Greece, Hungary, Ireland, Italy, the Netherlands, Norway, Poland, Portugal, Romania, Russia, Slovakia, Spain, Sweden, Switzerland, the United Kingdom and in two new countries: Bulgaria and Turkey. The field phase of the survey took place from 01.09.2009 ­ 11.01.2010. The students were asked about their preferences and expectations in their future career, their satisfaction with their university, and the attractiveness of future employers. The main target group for the survey was business/economics and engineering/IT/natural science students; however, we are of course interested in hearing the opinions of all students. Therefore we have three editions of the trendence Graduate Barometer Partner Report: business, engineering and total (including students of all fields of study). The survey was conducted online and the students were invited by the universities by email, newsletter or web page banner. Your report is divided into four chapters: Education and university evaluation, Career, Employer attractiveness and The Students.

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The trendence Graduate Barometer 2010 - Total Edition© trendence 2010


Contents

Participating countries

Europe-wide participation in the trendence Graduate Barometer 2010

C o u n try Au s t r i a B e l gi u m B u l ga r i a C ze c h R e p u b l i c D e n m a rk Fi n l a n d Fra n c e Ge rm a n y G re e c e H u n ga r y Ire l a n d Ita l y

A n sw e r s 3 964 8 692 6 672 13 785 2 832 9 243 21 264 3 530 1 551 26 424 5 608 14 308

C o u n t ry Ne th e rla n d s No rw a y Po la nd P o r t u ga l Ro m a n i a Ru s s i a Sl o v a k i a Sp a i n Sw e d e n Sw i t ze r l a n d Tu r k e y U n i t e d K i n gd o m To t al

A n sw e r s 4 832 1 840 9 534 12 873 6 621 2 257 6 421 24 366 3 436 7 158 5 791 16 788 219 790

The trendence Graduate Barometer 2010 - Total Edition© trendence 2010

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Partner Report

Sample groups

Sample groups
Europe:
219790

Sample: Numbers of answers for the Total Edition

Russia:
2257
Sample: Numbers of answers for the Total Edition

6

The trendence Graduate Barometer 2010 - Total Edition© trendence 2010


Chapter I:

Education and university evaluation


Partner Report

Education and university evaluation

Important factors when choosing a university course

Te a ch i n g q u a l i ty R e p u ta ti o n a m o n g e m p l o ye rs I n te rn a ti o n a l o ri e n ta ti o n Co u rs e co n te n t a n d s tru ctu re Aca d e m i c re p u ta ti o n Pra cti ca l co u rs e co n te n t Co o p e ra ti o n w i th e m p l o ye rs Un i ve rs i ty f a ci l i ti e s Ca m p u s a cti vi ti e s / s tu d e n t l i f e As s i s ta n ce w i th ca re e r p l a n n i n g Le ctu re r/tu to r a va i l a b i l i ty a n d h e l p f u l n e s s G o o d l o ca ti o n I T f a ci l i ti e s Ch e a p l o ca ti o n Un i ve rs i ty a d m i n i s tra ti o n s e rvi ce Acco m m o d a ti o n a va i l a b i l i ty 0% Rus s i a 9.7% 17.7% 6.1% 14.9% 5.3% 15.2% 10% 20% 30% 40% 50% 60% Eu ro p e

72.6% 70.7% 67.3% 45.1% 49.8% 33.0% 48.5% 59.0% 44.1% 51.6% 40.5% 43.6% 39.0% 30.7% 37.1% 37.8% 33.5% 26.1% 26.3% 27.1% 25.6% 34.6% 22.5% 34.7% 21.4% 21.7%

70%

80%

90%

100%

!
%
8

The diagram shows the % of students who selected the factors as important when choosing a university course.

Question: Which are the most important factors for you when choosing a university/university course?

The trendence Graduate Barometer 2010 - Total Edition© trendence 2010


Chapter I

Partner Report

Evaluation of university performance

Aca d e m i c re p u ta ti o n R e p u ta ti o n a m o n g e m p l o ye rs Un i ve rs i ty f a ci l i ti e s G o o d l o ca ti o n Te a ch i n g q u a l i ty Co u rs e co n te n t a n d s tru ctu re Ca m p u s a cti vi ti e s / s tu d e n t l i fe Le ctu re r / tu to r a va i l a b i l i ty a n d h e l p fu l n e s s I n te rn a ti o n a l o ri e n ta ti o n I T f a ci l i ti e s Pra cti ca l co u rs e co n te n t Co o p e ra ti o n w i th e m p l o ye rs Ch e a p l o ca ti o n U n i ve rs i ty a d m i n i s tra ti o n s e rvi ce As s i s ta n ce w i th ca re e r p l a n n i n g Acco m m o d a ti o n a va i l a b i l i ty 0% 10% 20%

80.7% 71.2% 79.9% 60.5% 79.5% 70.6% 76.9% 77.5% 75.7% 72.4% 71.2% 69.6% 68.9% 60.0% 67.6% 69.5% 67.1% 56.3% 65.0% 68.0% 60.9% 54.2% 57.7% 48.5% 57.5% 48.0% 42.9% 45.3% 38.0% 35.1% 30.6% 52.1% 30% 40% 50% 60% 70% 80% 90% 100%

Ru s s i a

Eu ro p e

!
%

The diagram shows the % of students who evaluated the performance of their university as good for each of the above factors.

Question: How does your university perform on these factors?

The trendence Graduate Barometer 2010 - Total Edition© trendence 2010

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Partner Report

Education and university evaluation

Evaluation of university performance - overall satisfaction in Europe
4.1 4.4 4.7 5.0 4.3 4.6 4.9 5.3

Country Europe Aus t ri a Be lg ium Bulg ari a Cze c h Re publi c Denm ark Fi nla nd France Ge rm any Gree c e Hunga ry Irel and Ita ly

Av era ge ove ra ll s ati s fa c tion 4.8 4.1 5.1 5.1 4.5 4.8 4.7 5.2 4.1 4.6 4.9 4.9 4.7

Country N et herl ands N orwa y Pol and Port ugal Roma nia Rus si a Sl ovak ia Spa in Sw ede n Sw it ze rla nd T urkey U ni t ed King dom

Ave rag e ov era l l sa tis f ac tio n 5 .2 5 .1 5 .0 4 .8 4 .9 5 .3 4 .5 4 .6 5 .1 4 .9 4 .9 5 .2

!
%
10

The map shows overall satisfaction in their university among students in Europe.

Question: Overall how satisfied are you with your university/course? (1 = very dissatisfied and 7 = very satisfied).

The trendence Graduate Barometer 2010 - Total Edition© trendence 2010


Chapter I

Partner Report

Views on university course and university careers fair

My university course provides me with the skills necessary for the labour market

Ru s s i a

73.4%

9.3%

17.4%

Eu ro p e

54.7%

16.6%

28.7%

Ag re e

No o p i n i o n

D i s a gre e

Awareness and use of careers fair at the univ ersity

D o e s yo u r u n i ve rs i ty h a ve a ca re e rs fa i r?

78.9%

21.1%

H a ve yo u a tte n d e d / d o yo u p l a n to a tte n d th i s ca re e rs fa i r?

79.7%

20.3%

ye s

no

!

The diagram `Awareness and use of university careers fairs' shows students awareness and use of careers fairs arranged in your country.

The trendence Graduate Barometer 2010 - Total Edition© trendence 2010

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Partner Report

Education and university evaluation

Interest in studying a masters course abroad
22.0% 38.0% 53.0% 69.0% 37.9% 52.9% 68.9% 84.9%

Country Eu rop e Aus tri a Be lg iu m Bulg ari a Cze ch Re p ubli c Den m ark Fi nla n d Fran ce Ge rm an y Gree c e Hun ga ry Irel and Ita ly

% 5 0 .2 % 5 2 .6 % 4 2 .9 % 6 6 .6 % 2 7 .7 % 5 3 .9 % 3 4 .1 % 5 0 .7 % 4 3 .9 % 7 5 .2 % 4 5 .6 % 4 6 .9 % 5 5 .7 %

Country N et herl an ds N orwa y Pol an d Portu ga l Roma nia Rus si a Sl ovak ia Spa in Sw ed e n Sw itze rla nd T urkey U ni ted King dom

% 4 2.9 % 3 5.4 % 3 7.2 % 4 3.1 % 6 9.3 % 7 6.4 % 2 2.5 % 5 8.2 % 4 5.6 % 4 8.2 % 8 4.3 % 4 8.4 %

!
%
12

The map and tables show the % of students who answered yes to this question.

Question: Are you interested in studying a master degree in a foreign country?

The trendence Graduate Barometer 2010 - Total Edition© trendence 2010


Chapter I

Partner Report

Desired masters course destination
Un i te d Ki n gd o m US Ge rm a n y F ra n ce S wi tze rl a n d Ca n a d a S we d e n Au s tra l i a I ta l y Sp a i n Fi n l a n d Ne th e rl a n d s Au s tri a No rw a y Ch i n a Cze ch R e p u b l i c D e n m a rk Be l gi u m I re l a n d ( R e p u b l i c) G re e ce Po rtu ga l Po l a n d B u l g a ri a H u n ga ry Tu rk e y 43.8% 21.4% 28.4% 17.2% 19.4% 11.0% 15.6% 17.7% 12.6% 10.6% 11.7% 17.3% 10.8% 11.7% 9.6% 13.8% 9.2% 5.0% 9.1% 10.1% 8.7% 6.9% 7.1% 6.3% 6.4% 4.3% 6.1% 2.0% 3.3% 5.6% 3.2% 5.1% 2.9% 8.2% 1.8% 2.0% 1.7% 2.5% 1.2% 1.0% 0.9% 0.3% 0.7% 0.8% 0.7% 0.8% 0% 10% 20% 30% Ru s s i a 40% 50% 60% 70% 80% Eu ro p e 90% 100% 59.6% 53.4% 49.8% 53.0%

!
%

The diagram shows the most desired master course destinations of students in your country.

Question: Where would you like to study this master degree?

The trendence Graduate Barometer 2010 - Total Edition© trendence 2010

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Partner Report

Education and university evaluation

Students wanting to study a masters course in Russia

0.0% 1.7% 3.4% 5.1%

-

1.6% 3.3% 5.0% 6.8%

Country Aus tri a Be lg ium Bulg ari a Cze ch Re publi c Denm ark Fi nla nd France Ge rm any Gree c e Hunga ry Irel and Ita ly

% 3 .8 % 1 .8 % 6 .4 % 3 .1 % 1 .5 % 4 .7 % 2 .5 % 2 .6 % 2 .4 % 3 .8 % 0 .8 % 1 .6 %

Country N et herl ands N orwa y Pol and Portuga l Roma nia Rus si a Sl ovak ia Spa in Sw ede n Sw itze rla nd T urkey U ni ted King dom

% 0.9 % 1.6 % 3.5 % 1.0 % 1.9 % 0.0 % 3.5 % 0.7 % 1.9 % 2.2 % 5.8 % 1.3 %

!
14

The map shows the percentage of students from each country who would like to study a master course in your country.

The trendence Graduate Barometer 2010 - Total Edition© trendence 2010


Chapter II:

Career


Partner Report

Kapiteltext

Opinions ­ future career

I am worried about my future career

Rus s i a

70.9%

5.6%

23.5%

Eu ro p e

56.1%

9.4%

34.6%

Agre e

No o p i n i o n

D i s a g re e

!
%
16

The diagram shows the percentage of all students in Europe and your country who worry about their future career.

Question: I am worried about my future career

The trendence Graduate Barometer 2010 - Total Edition© trendence 2010


Chapter II
Job application process

Partner Report

Estimated timeframe to find first position (months)
2.6 4.0 5.4 6.8 3.9 5.3 6.7 8.2

Country Eu rop e Aus tri a Be lg iu m Bulg ari a Cze ch Re p ubli c Den m ark Fi nla n d Fran ce Ge rm an y Gree c e Hun ga ry Irel and Ita ly

M on t h s 4 .5 3 .5 3 .7 2 .9 3 .3 3 .9 3 .5 3 .1 3 .9 6 .2 4 .7 5 .0 6 .2

Country N et herl an ds N orwa y Pol an d Portu ga l Roma nia Rus si a Sl ovak ia Spa in Sw ed e n Sw itze rla nd T urkey U ni ted King dom

M on t h s 3 .5 2 .8 5 .2 4 .1 4 .4 2 .6 4 .8 4 .9 4 .5 3 .1 8 .2 4 .7

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Partner Report
Job application process

Career

Estimated number of applications to find first position

7.0 16.0 25.0 34.0

-

15.9 24.9 33.9 42.9

C o unt r y Eu rope Au s t ri a Be lg ium Bu lg ari a Cze c h Re pub li c Denm ark Fi nla nd Fran ce Ge rm any Gree ce Hun ga ry Irel and Ita ly

Appl ica tio ns 2 6 .8 2 7 .5 1 8 .5 1 9 .7 1 7 .7 2 3 .7 2 0 .2 2 9 .4 2 8 .1 2 1 .2 2 8 .9 2 7 .4 2 6 .2

Country Ne t herl ands Norwa y Pola nd Port ug al Rom a nia Russ ia Sl ovaki a Sp a in Swe de n Swi t ze rla nd T urk ey Uni t ed K in gd om

Appl ica ti ons 1 2 .3 1 2 .5 4 2 .5 2 4 .7 3 3 .4 1 7 .2 3 1 .0 2 7 .3 2 2 .0 1 8 .9 7 .5 2 7 .5

18

The trendence Graduate Barometer 2010 - Total Edition© trendence 2010


Chapter II
Expectations of first position

Partner Report

Expected gross annual salary

8000 19000 29000 40000

-

19000 29000 40000 50000

Country Eu rope Aus t ri a Be lg iu m Bulg ari a Cze c h Re p ub li c Den m ark Fi nla n d Fran ce Ge rm an y Gree c e Hun ga ry Irel and Ita ly

Gro ss a nnua l s al a ry 22 3 91 30 7 99 26 4 85 8 262 13 7 34 49 8 41 32 4 77 32 3 56 41 7 44 16 2 55 9 946 29 0 94 20 8 08

C ou n t r y N et he rl an ds N orway Pol an d Portu ga l R om ania R us si a S lova kia S pai n S wede n S witze rl an d T urke y U nited Kin g dom

Gros s ann ual s a la ry 29 2 26 46 9 29 9 5 24 15 0 67 10 3 26 15 6 16 12 2 58 20 1 46 32 3 31 46 4 55 14 4 68 25 9 93

The trendence Graduate Barometer 2010 - Total Edition © trendence 2010

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Partner Report

Career

Desired weekly working hour and desired time in first position

D esired weekly working hours

Ru s s i a

43.7

Eu ro p e

43.0

D esired time in first position (years)

Ru s s i a

4.0

Eu ro p e

7.0

20

The trendence Graduate Barometer 2010 - Total Edition© trendence 2010


Chapter II

Partner Report

Mobility

After graduating I will leav e my country to find a professional position abroad

Ru s s i a

25.4%

31.6%

42.9%

Eu ro p e

26.7%

32.6%

40.7%

Agre e

No o p i n i o n

D i s a gre e

Imag ine you received an attractive job offer. To what ex tent would you relocate? I would...

54.3% R e l o ca te w o rl d w i d e 46.1%

28.2% R e l o ca te w i th i n Eu ro p e 20.1%

R e l o ca te w i th i n m y co u n try o f re s i d e n ce

12.3% 21.9%

5.2% No t re l o ca te 11.9%

Rus s i a

Eu ro p e

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Chapter III:

Employer attractiveness


Chapter III

Partner Report

Employer attractiveness (Business and Engineering)

Bu si n e ss 2 0 1 0 Ran k 1 2 3 4 5 6 7 8 9 10

Em p l o ye r (t o p 1 0 ) P ri c e w a t e rh o u s e Co o p e rs G o o gl e Er n s t & Yo u n g L 'Or È a l D e loitte Ap p l e K P MG C o c a -C o l a Mi c r o s o ft B MW G r o u p

Eu r o p e 6 .8 % 6 .3 % 6 .0 % 5 .7 % 5 .2 % 5 .2 % 4 .8 % 4 .6 % 4 .3 % 3 .7 %

En g i n e e r i n g 2 0 1 0 R an k 1 2 3 4 5 6 7 8 9 10

Em p l o ye r (t o p 1 0 ) G o o gl e Mi c r o s o ft Ap p l e IBM B MW G r o u p EAD S Si e m e n s N o ki a L 'Or È a l Int e l

Eu r o p e 1 0 .4 % 8 .0 % 6 .7 % 5 .8 % 5 .0 % 4 .9 % 4 .9 % 3 .3 % 3 .2 % 3 .1 %

!
%

The two tables show the top 10 most popular employers in Europe (Business and Engineering).

Question: Which employers would you most likely apply to upon graduation? The students could select 3 companies from a list of 120.
23

The trendence Graduate Barometer 2010 - Engineering Edition© trendence 2010


Chapter IV:

The students


Chapter IV
Student sample profile

Partner Report

Age (average in years)

Ru s s i a

20.0

Eu ro p e

22.8

Gender

C o unt r y Europe Aus t ri a Be lg ium Bulg ari a Cze c h Re publi c Denm ark Fi nla nd France Ge rm any Gree ce Hunga ry Irel and Ita ly Ne the rla nds Norwa y Pola nd Portug al Romani a Russ ia Sl ovaki a Spai n Swe den Swi t ze rl and Turke y Uni te d K i ngdom

M a le 4 9.1 % 4 2.7 % 5 0.1 % 3 5.8 % 4 5.9 % 4 7.7 % 3 9.7 % 6 0.7 % 6 4.6 % 5 6.8 % 4 4.2 % 4 6.0 % 4 9.5 % 5 2.3 % 5 3.4 % 4 2.0 % 5 1.5 % 3 7.6 % 4 8.6 % 3 9.1 % 4 3.2 % 5 3.7 % 6 6.1 % 5 9.8 % 4 1.9 %

Fe m al e 5 0 .9% 5 7 .3% 4 9 .9% 6 4 .2% 5 4 .1% 5 2 .3% 6 0 .3% 3 9 .3% 3 5 .4% 4 3 .2% 5 5 .8% 5 4 .0% 5 0 .5% 4 7 .7% 4 6 .6% 5 8 .0% 4 8 .5% 6 2 .4% 5 1 .4% 6 0 .9% 5 6 .8% 4 6 .3% 3 3 .9% 4 0 .2% 5 8 .1%

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Partner Report
Student sample profile

The students

Subject

Main course
39.2% 33.7% 25.8% 24.0% 12.6% 8.1% 10.6% 15.8% 4.2% 6.4% 2.7% 1.9% 2.6% 3.5% 1.6% 2.5% 0.7% 4.2% 0% 10% 20% Ru s s i a 30% 40% 50% 60% 70% 80% 90% 100%

B u s i n e s s / e co n o m i cs En gi n e e ri n g Co m p u te r s ci e n ce S o ci a l s ci e n ce s / h u m a n i ti e s Na tu ra l s ci e n ce Ma th e m a ti cs / s ta ti s ti cs La w Arts H e a l th s ci e n ce

Eu ro p e

!
26

The diagram shows the main courses of the students taking part in the survey

The trendence Graduate Barometer 2010 - Total Edition © trendence 2010


Chapter IV
Student sample profile

Partner Report

Expected length of higher education and academic achievement

Ex pected length of education (in years)

Ru s s i a

4.9

Eu ro p e

5.1

Academic Achievement (Self assessed: 5 = outstanding achiev ement, 1 = poor achievement)

Ru s s i a

3.9

Eu ro p e

3.7

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Partner Report

The students

Experience and highly advanced English language skills

Ex perience and skills

No n co u rs e re l a te d w o rk e xp e ri e n ce

69.2% 69.0% 68.7%

Extra -cu rri cu l a r a cti vi ti e s 60.0% 50.1% 60.0% 35.5% 59.0% 31.8% 36.4% 0% Rus s i a 10% 20% 30% 40% 50% 60% 70% Eu ro p e 80% 90% 100%

Co u rs e re l a te d w o rk e xp e ri e n ce

H i gh l y a d va n ce d En gl i s h l a n g u a ge s k i l l s

W o rk , s tu d y o r vo l u n ta ry a cti vi ti e s i n a fo re i g n co u n try

28

The trendence Graduate Barometer 2010 - Total Edition © trendence 2010


Chapter IV
Experience and highly advanced English language skills

Partner Report

English language skills (according to students)

24.0% 43.0% 62.0% 81.0% -

- 42.9% - 61.9% - 80.9% 100.0%

Country Europe Aus tri a Be lg ium Bulg ari a Cze ch Re publi c Denm ark Fi nla nd France Ge rm any Gree c e Hunga ry Irel and Ita ly

% 5 9 .0 % 8 1 .5 % 5 4 .5 % 4 0 .8 % 3 1 .6 % 7 2 .5 % 7 4 .2 % 4 9 .6 % 7 0 .5 % 8 0 .7 % 2 4 .6 % 10 0 .0 % 3 1 .8 %

Country N et herl ands N orwa y Pol and Portuga l Roma nia Rus si a Sl ovak ia Spa in Sw ede n Sw itze rla nd T urkey U ni ted King dom

% 6 3.2 % 7 7.9 % 4 9.3 % 5 3.9 % 4 7.8 % 3 5.5 % 5 6.2 % 2 8.5 % 6 5.3 % 6 6.2 % 3 4.6 % 1 00 .0 %

The trendence Graduate Barometer 2010 - Total Edition © trendence 2010

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Partner Report

The students

Opinions ­ student fees

S tudents should pay for their tertiary education

Ru s s i a

11.1%

9.3%

79.6%

Eu ro p e

17.2%

12.3%

70.5%

Agre e

No o p i n i o n

D i s a gre e

30

The trendence Graduate Barometer 2010 - Total Edition © trendence 2010


Appendix

About trendence

trendence is Europe's leading research institute specialising in employer branding, personnel marketing and recruiting. Every year, more than 300 000 school-leavers, students and young professionals from all over the world take part in our studies on their career ambitions and employers of choice. These studies' results are an invaluable support to organisations' HR departments: by providing authoritative, representative information on potential employees, they inform crucial decisions on recruitment and marketing strategies. Furthermore, our results assist schools and higher education institutions in appraising their performance and developing a coherently strategic approach. The `Top 100' rankings of the most desirable employers, compiled from our studies, are a particular focus of interest, acting as guides and benchmarks for the media, employers and the employees of the future alike. Our commitment to the quality of trendence research results is demonstrated by the fact that key members of our team hold ESOMAR membership and by our absolute adherence to ISO 20252 and other recognised market research standards. trendence also produces various print and online publications to support school-leavers and students in their career decision-making process. trendence is part of Group GTI, the world's largest careers publisher, which has offices in Europe and Asia. As the market leader in a dynamic environment, trendence regularly sees annual growth in double figures. Our clients are primarily organisations with international or global operations. trendence Institut Markgrafenstr. 62 D - 10969 Berlin For enquiries regarding research methodology please contact: Ulrike Heyne, Research Manager Ulrike.Heyne@trendence.com Phone +49 (0) 30 259 29 88-306 Fax +49 (0) 30 259 29 88-901 www.trendence.com www.trendemployer.de

The trendence Graduate Barometer 2010 - Total Edition © trendence 2010

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