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Call for Papers

International Media Management Academic Association (IMMAA)

Annual Conference
September 17-18, 2015
Lomonosov Moscow State University, Faculty of Journalism
Moscow, Russia
Conference website: www.immaa.org

About IMMAA
IMMAA (International Media Management Academic Association) is the
professional grouping of academics worldwide on the subject of media
management. The link among them is the desire to develop research and
teaching of media management for students, professionals, and researchers.
IMMAA's geographical focus is global rather than regional. It aims to
include but go beyond the conference presentation of academic papers in
order to create a worldwide community. Academics and leaders will discuss
with each other the broader issues of change, disruption, strategy,
management, audience understanding, quality content as well as teaching and
research. Since its inception, IMMAA has three goals: i) to learn from the
past, ii) to engage the future, iii) to benefit from multinational
diversity. We also aim to have links of relevance and 2-way data flows with
media professionals and policy makers from around the world.
Past conferences were held in Chicago, San Francisco, SaarbrÝcken, New
York, Lisbon, and Pamplona.

Topics to be discussed at the IMMAA-2015 conference:
1. Media business models
2. Media financing and investments;
3. Managing creative industries and media;
4. Media management research methodologies;
5. State subsidies for the media sector;
6. Policies for media innovation;
7. HR and organizational cultures;
8. Media content strategies;
9. Media entrepreneurship;
10. Trends in media consumers' behaviour;
11. Disruption, convergence and divergence in the media industries;
12. Development, creation and management of media products and services

IMMAA's sessions
To participate in IMMAA's sessions, you need to submit an extended
abstract (5-7 pages covering theoretical background of the research,
methodology, results, conclusions and discussion parts). The abstracts are
expected to be related to one or more of the aforementioned general topics.
The abstracts should not necessarily result from a finished research study.
They may discuss a research project, which is currently being conducted by
the author(s), and thus present preliminary results only. All accepted
abstracts will be presented during IMMAA's sessions. All authors will have
10-15 minutes for individual or group presentations of their studies
followed by questions and comments from the audience.

IMMAA's workshop
A suggested topic for a IMMAA's workshop is 'Strategy and
Entrepreneurship at the Digital and Political Frontiers'.
The factors affecting media economy and media management are becoming
more and more complex and fast changing, so we saw that the technological,
economical and other frontiers the media is moving towards, today go beyond
horizon faster than ever before. At it seems that lately the political
frontiers (from more active geopolitical games to the new twists in media
policies) have been rivaling the digital in terms of the speed of changes.
How does this tendency affect media industry now? Does it stimulate more
the entrepreneurial risk-taking approaches or the-everything-taking-into-
account strategy development? Or maybe both? Or the peculiar mixes of both
with newer dimensions of entrepreneurship and strategic management? We
believe that these and many other aspects of media research deserve inter-
disciplinary discussion that can be executed in a workshop format.
IMMAA's workshop is tentatively scheduled for September 17, 2015. The
duration of the workshop is 3-4 hours with 10-15 participants involved. In
order to be accepted for the workshop, one needs to submit an extended
abstract (5-7 pages covering theoretical background of the research,
methodology, results, conclusions and discussion parts) related to the
topic of the workshop.
The workshop will be held in a way, which is different from the way
sessions are organized. All participants of the workshop will be invited to
participate in an open discussion about various issues under the
overarching workshop's topic. Although participants will not be presenting
their researches in a 'session-style', they are still encouraged to speak
about their own research findings, teaching experience, work in the field
of media marketing, media entrepreneurship and related fields, and discuss
their experiences and ideas with other colleagues.

IMMAA's poster session
The poster session will be organized on the first day of the
conference (September 17, 2015). Participants will be invited to present a
poster outlining main ideas, theoretical and empirical results and outcomes
of their research project in a visual paper format. All posters should
combine text and graphics and may vary in size from 2x3 feet to 4x8 feet in
dimensions. Posters will be displayed in a separate room with the
researchers in attendance answering questions posed by passing colleagues.
In order to be accepted for the workshop, one needs to submit a
proposal (1-2 pages) related to any of the conference topics. Although
everyone is welcome to take part in the poster session as presenters, this
format may be of particular interest to doctoral students, as well as young
scholars and lecturers.

IMMAA's Executive Committee
Paulo Faustino, Porto University (Portugal), IMMAA Chairman 2014-16;
Elena Vartanova, Lomonosov Moscow State University (Russia), Conference Co-
Chair; Eli Noam, Columbia University (USA); John Lavine, Northwestern
University (USA); Chris Scholz, Saarland University (Germany); Steve
Wildman, State Michigan University and FCC (USA); MÑnica Herrero Subias
(University of Navarra).

IMMAA's Scientific Committee
Pedro Garcia Alonso, University of Complutense of Madrid (Spain);
Patrick Badillo, University of Geneva (Switzerland); Erik Bohlin, Chalmers
University of Technology (Sweden); Francisco Campos, Santiago Compustela
University (Spain); Robert DeFillippi, Suffolk University (USA); Michael
Latzer, University of Zurich (Switzerland), Jean Baptiste Lessourd,
Universitee de la Mediterranee Marseille (France); Yu-li Liu, National
Chengchi University (Taiwan); Gregory Lowe, University of Tampere
(Finland); Bozena Mierzejewska, IJMM and Fordham University (USA); JosÈ
Alvarez Monzoncillo, King Juan Carlos University (Spain); SÑnia VirgÌnia
Moreira, Rio de Janeiro University (Brazil); Kiyoshi Nakamura, Waseda
University (Japan); Robert Picard, Oxford University (England); Giuseppe
Richeri, UniversitÞ della Svizzera Italiana (Italy); Nagla Rizk, The
American University in Cairo (Egypt); Estrela Serrano, Centre of
Investigation in Media and Journalism (Portugal); George Sylvie, University
of Texas (USA); George Tsourvakas, Aristotle University (Greece); Peggy
Valcke, University of Leuven (Belgium); Zvezdan Vukanovic, University of
Donja Gorica (Montenegro).

Conference venue
In 2015, IMMAA's annual conference will take place at the Faculty of
Journalism, Lomonosov Moscow State University.
The history of the Faculty of Journalism dates back to 1947, when the
Faculty was founded as a part of the Faculty of Philology, Lomonosov Moscow
State University. In 1952, it was reorganized as an independent Faculty of
Journalism. Today it is considered to be one of the leading institutions
for journalism and mass communication education in Russia and CIS
countries.
Since its foundation, about 15,000 mass media specialists, who
currently work in different print outlets, TV channels, radio stations,
news agencies in Russia and abroad graduated from the Faculty of
Journalism. More than 600 international students from Europe, Asia, Africa
and America pursued their degree here. About 300 graduates from ClS and
other foreign countries studied here.
The alumni of the Faculty of Journalism are recognized as highly
qualified professionals both in Russian and foreign media outlets. The
Faculty of Journalism has earned its outstanding reputation for the high
standards of academic education, various practice-orientated courses for
undergraduate and graduate students, longstanding connections with media
practitioners, and its broad international outreach.
Feel free to explore the Faculty of Journalism and its magnificent
building on Mokhovaya street 9, just across the street from Red Square, by
taking a virtual tour at http://kopachev.com/2013/journ.msu/pano.html

Social activities
Field trips to media companies
Along with a substantial schedule of plenary and thematic meetings,
IMMAA-2015 conference will feature many other interesting activities for
conference participants. Local team of organizers will arrange field trips
to leading media companies in Moscow. Conference attendees will have a
unique opportunity to get to know Russian media and journalism fields
better, discuss current trends in journalism with distinguished media
practitioners and compare Russian media business models with international
ones.
Social program
Let us not forget about a huge variety of cultural sites one should
check out when in Moscow. The perfect location of the Faculty of
Journalism, MSU, - just across the street from Red Square and the Kremlin,
- makes exploring Moscow easy and enjoyable. Conference attendees will be
invited to join a guided tour of Red Square and nearby sites (Bolshoi
theatre, Church of Christ the Saviour, etc.) and a gala dinner on September
18th, which is going to be something special! If you are planning a visit
to the Bolshoi, looking for a perfect present for your loved ones, or just
wondering what else Moscow can offer, the local organizing team will do its
best to assist you with whatever queries you have.

Submission guidelines
Extended abstracts to the IMMAA sessions and the IMMAA workshop should
be between 5 and 7 pages. Proposals for and the IMMAA poster session should
be between 1 and 2 pages.
The author's information (full name, title, position, affiliation,
contact information including email address and phone number) should be
available on the cover page only.
All extended abstracts and proposals should be submitted in English.
All extended abstracts and proposals should be original and should not
be under consideration for another conference at the time of submission.
Like in other academic conferences, extended abstracts and proposals
should address the following points:
. Theoretical grounding;
. Specification and rationale for selected research methods;
. Description of data used (if used);
. Clear summary of the main results;
. Implications and contributions to the field of theory;
. Practical implication
These points will also be used as selection criteria.
All submissions will be peer-reviewed in a double-blind fashion by
referees nominated to the conference's Program Committee.
All extended abstracts and proposals should be submitted in .doc or
.docx formats electronically via paper management system. There are to be
no email submissions of extended abstracts or proposals addressed to any
member of the Executive or Scientific Committee.
Paper management system opened on February 10, 2015 and is available
on the IMMAA's website now.

Copyright
Copyright for all extended abstracts and proposals resides with the
authors. By submitting the extended abstract or the proposal, the author
agrees to allow the conference organizers to have non-exclusive use of the
material for publication in the conference proceedings.

Registration fees
A regular registration fee is E190
A reduced registration fee for students and junior academic
researchers (less than 5 years past their doctorate) is E120
IMMAA does not provide any travel grants. Each type of fee includes
conference materials, access to all conference events, receptions, lunches,
field trips to media companies, dinners and social activities.
Registration fee should be paid via electronic payment system on
IMMAA's website between July 12 and September 10, 2015. Procedure of paying
registration fees will be described on IMMAA's website shortly.

Accommodation in Moscow
Special rates will be available for different categories of hotels.
Information on the hotels will be available on the IMMAA's website shortly.

Travel information and other useful data
Information on the transportation in Moscow, cultural sites, metro
system, weather conditions, etc. will be available on the IMMAA's website
shortly.

Important dates
|10 February |Paper management system opens |
|2015 | |
|7 June 2015 |Deadline for submitting extended abstracts and |
| |proposals |
|12 July 2015 |Notification of acceptance and opening of the |
| |conference registration |
|10 September |Conference registration closes |
|2015 | |
|17 September |Start of the conference |
|2015 | |

Contact information:
For general IMMAA-related queries, including submissions and selection
policy: Paulo Faustino, Porto University (Portugal); email:
faustino.paulo@gmail.com
For the queries regarding organization of the IMMAA-2015 conference in
Moscow (venue, schedule, social activities, etc.): Anna Gladkova, Lomonosov
Moscow State University (Russia); email: gladkova.anna@smi.msu.ru; tel.: +7
(495) 629 52 76

We look forward to welcoming you in Moscow soon!